Lecturer at Cornell School of Hotel Administration; Founder of Collective Vision Design, Ltd.

Lisa Chervinsky is the founder of Collective Vision Design, Ltd and Lecturer at Cornell's School of Hotel Administration teaching courses in hotel development, planning and design. As a licensed architect and former Hotelie, her in-depth understanding of the business of hospitality and creative vision enable her to not only inspire the next generation of hospitality leaders but impart them with the skills to succeed in this highly competitive field. Over her 25+ year career, Lisa has developed iconic and award-winning hospitality spaces for both branded and boutique operators in the US and abroad, leading teams from initial conception through construction and pre-opening. Lisa believes that innovative thinking and effective working methods are critical to enable organizations to sustain both profitability and a strong life-work balance for all employees and operates her collaborative design firm based on this model.